WEPLACES

VUELING

WEPLACES

VUELING

WEPLACES

VUELING

WEPLACES

VUELING

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AGENCY | MCCANN BARCELONA

#Advertising #ArtDirection #Branding #Film

AGENCY | MCCANN BARCELONA

#Advertising #ArtDirection #Branding #Film

AGENCY | MCCANN BARCELONA

#Advertising #ArtDirection #Branding #Film

AGENCY | MCCANN BARCELONA

#Advertising #ArtDirection #Branding #Film

AGENCY | MCCANN BARCELONA

#Advertising #ArtDirection #Branding #Film

Vueling needed a twist in its communication and we gave it with We love places, a concept that was born to connect the people's interests with the possibilities offered by destinations, because the same city can be lived from many perspectives.

Vueling needed a twist in its communication and we gave it with We love places, a concept that was born to connect the people's interests with the possibilities offered by destinations, because the same city can be lived from many perspectives.

Vueling needed a twist in its communication and we gave it with We love places, a concept that was born to connect the people's interests with the possibilities offered by destinations, because the same city can be lived from many perspectives.

CASE STUDY

CASE STUDY

CASE STUDY

COMMERCIAL

COMMERCIAL

COMMERCIAL

The film was broadcasted on TV, cinemas and online. The rest of the campaign got along on display, press, outdoor and radio with multiple creativities focused on fashion, sport, music, gastronomy and cultural events as well as on key moments. This is a small sample:

The film was broadcasted on TV, cinemas and online. The rest of the campaign got along on display, press, outdoor and radio with multiple creativities focused on fashion, sport, music, gastronomy and cultural events as well as on key moments. This is a small sample:

The film was broadcasted on TV, cinemas and online. The rest of the campaign got along on display, press, outdoor and radio with multiple creativities focused on fashion, sport, music, gastronomy and cultural events as well as on key moments. This is a small sample:

PRINT

PRINT

PRINTS

SPECIAL OOH

FORMATOS ESPECIALES

SPECIAL OOH

ENTERTAINMENT ACTIVATIONS

ENTERTAINMENT ACTIVATIONS

ENTERTAINMENT ACTIVATIONS

ENTERTAINMENT ACTIVATIONS

With this new approach, the airline obtained the best results in its history in terms of sales, visibility and brand image.

With this new approach the airline obtained the best results in its history in terms of sales, visibility and brand image.

With this new approach the airline obtained the best results in its history in terms of sales, visibility and brand image.

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Alberto Planelles | Creative Art Director © 2011-2020 

Alberto Planelles | Creative Art Director © 2011-2020 

Alberto Planelles | Creative Art Director © 2011-2020 

Alberto Planelles | Creative Art Director © 2011-2020 

Alberto Planelles

Creative Art Director © 2011-2020 

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